Kickstarter Adds Subscription Fundraising Role

Friday , 5, January 2018 Comments Off on

Kickstarter Adds Subscription Fundraising Role

Looking to bring a brand new fundraising facet to its crowdfunding stage, Kickstarter is launch Drip, a subscription service that will enable fans to provide recurring financial aid directly to their favorite creators.

Kickstarter offers creators the ability to solicit funding for certain projects. But Drip was made to finance “ongoing creative practice. Kickstarter is for jobs, Drip is for individuals,” Kickstarter founder and chairman Perry Chen wrote in a blog article about the ceremony.

Drip launced November 15 from invitation-only, “to kick the tires,” Chen explained. Finally, Drip will add more performers and features in the next calendar year.

At launch Drip will include a number of seasoned Kickstarter campaigners from all over the arts invited to be a portion of the service. Among the first Drip members are these publishing figures and partnerships as comic artist/publisher Spike Trotman, Well Read Black Girl founder Glory Edim, Book/zine publisher Microcosm Publishing, Portland mobile library service Street Books, and correspondence press publisher Thornwillow Publishing.

A Kickstarter spokesperson said Drip was created for “constant funding” of an artist. Fans can pledge a continuing yearly financial commitment to an artist in exchange for specially created content, behind the scenes information, special access or other efforts crafted to reward fans.

Kickstarter fees the artist a 5% fee on the subscription payments, and its own credit-card chip charges 3% and $0.20 per trade.

The newly established fundraising stage is reminiscent of solutions like Flattr, Steady, and Patreon, subscription services that also enable fans to guarantee constant financial support for artists.

But, Chen said, Drip has many variations from Patreon: creators can stay independent and depart Drip or add other subscription platforms. An artist’s data and content is portable. “Creators are going to be able to export their data and articles, and we’ll even help creators securely transfer subscription and payments information to additional subscription platforms” Chen explained.

Kickstarter is actually relaunching Drip. The ceremony was set in 2011 from the recording label Ghostly International as a way to solicit support for musicians, but has been scheduled to shut down in February 2016. A month later the ceremony was acquired by Kickstarter.

Since that time Chen stated that Kickstarter has redesigned Drip to become “both separate from and complementary to Kickstarter.”

“Since we launched Kickstarter, our designs have come to be the normal template for financing across the internet,” Chen explained. “It has been fascinating to have a fresh slate to rethink how to present creators and their work. We needed to make something that felt mild and kept creators — not Drip — since the attention.”